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General Advertising & Marketing Links

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General Internet Links

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Professional & Career Development Sites

Public Relations & Journalism Sites

Ratings, Circulation, & Other Statistics Links

  • Arbitron  -measures radio audiences in local markets; tracks consumer, media and retail activity; studies how the new interactive media will fit into consumers' lives.
  • Audit Bureau of Circulations (USA)  -self-regulatory auditing organization, responsible to advertisers, agencies, and the media they use for verification and dissemination of members' circulation, readership and audience info.
  • Banners dictionary bits
  • Bureau of Labor Statistics  -principal fact-finding agency for the Federal Government in the broad field of labor economics and statistics.
  • Nielsen Media Research  -conducts tv audience measurements, etc. and reports their demographics to advertisers, agencies, networks, and others.
  • @plan Inc.  -providers of market research data systems and tools for Internet advertisers, agencies, and retailers.
  • SRDS  -provider of media and marketing info.

Research, Writing, Reference Sites

Web Advertising Links

Other Links