Ads That Work: Advertising, Marketing, & Communications

General Advertising & Marketing Links

Adres.com -internet adveritsing and internet resources
Advertising Age
Adweek Online
Advanced Marketing Solutions generates qualified sales leads for high-tech firms
American Advertisng Federation
American Association of Advertising Agencies
American Marketing Association
Audit Bureau of Circulations - targeted services, reports, products for the media
br.altavista.com -AltaVista, Brazil!
DMPlaza.com -directory listing of all sorts of media-related websites
ETI Sales Support Specialist Business to Business Telemarketing service agency.
Clickz.com -more information for website basics
Info Solutions, Inc. Sales Lead Management services since 1978. Total "Closed Loop" marketing and sales solutions.
join-isp-marketing@isp-marketing.com -email list for helping with 'the basics' (language, definitions, rules of thumb, etc.)
MediaDirector.com -a good site for getting media kits from print media.
RSA Teleservices -comprehensive consulting and support services in the development of modern state-of-the-art contact centers for corporations in a wide variety of industries.
SearchEngineWatch -monthly newsletter covering developments with search engines and their changes
Trans-Action Database Marketing -full service outbound and inbound call center, using preview and predictive technology.
www.utexas.edu/coc/adv/research/terms/ -advertising terms

Adeveloper
Intranet readings and resources
Iconocast.com -trends, graphs, statistics and the whole picture.
Intranets: A selective Bibliography
Matisse Enzer's Internet Glossary -a resource of more technical terms.
Ragan’s Intranet page
SearchEngine News -great resource for search engine news, reviews, and keeping abreast of all the changes
WebPromote glossary -a nice online marketing glossary.
whatis.techtarget.com -type in 'Advertising Terms' for a list of general definitions.
Zenith Media -marketer's portal; a nice starting point.

Arbitron -measures radio audiences in local markets; tracks consumer, media and retail activity; studies how the new interactive media will fit into consumers' lives.
Audit Bureau of Circulations (USA) -self-regulatory auditing organization, responsible to advertisers, agencies, and the media they use for verification and dissemination of members' circulation, readership and audience info.
Banners dictionary bits
Bureau of Labor Statistics -principal fact-finding agency for the Federal Government in the broad field of labor economics and statistics.
Nielsen Media Research -conducts tv audience measurements, etc. and reports their demographics to advertisers, agencies, networks, and others.
@plan Inc. -providers of market research data systems and tools for Internet advertisers, agencies, and retailers.
SRDS -provider of media and marketing info.